ASRI SALLEH

ASRI SALLEH

CEO, ETERNAL ASIA SINGAPORE

Asri Salleh is the CEO of Eternal Asia who leads the IT Distribution platform in South Asia. After spending more than two decades working in the distribution industry, Asri knows what truly drives the business and the relationships among suppliers and customers.

The IT Industry is dynamic and is consistently changing meaning that every individual and the company must be versatile and receptive to change swiftly in order to remain competitive.

Regional experiences have equipped Asri with the knowledge and capabilities to overcome the challenging different business culture throughout South Asia.