LIDIA KICHKILDEEVA
Digital Insights Lead, APAC GFK ASIA PTE LTD
With almost a decade industry experience, Lidia focuses on digital consumer goods markets, including IT, Office, Telco, TV/Audio and Photo.
Before moving to an APAC role, Lidia was responsible for Telco practice in CIS markets, where she managed carriers and handset accounts.
Lidia currently supports GfK’s regional and global accounts in Digital electronics categories and works closely with existing POS teams and new business teams to recommend suitable offline and e-commerce solutions to clients in the Technical Consumer Goods sector.
